By Tom Holste
Aug. 9, 2017
This news story has been making the rounds on Facebook, and I thought it might be interesting for discussion here.
This comes just a year after Disney’s content went exclusively to Netflix for the foreseeable future. Apparently, that deal will end in 2019.
I, for one, am getting really tired of every entertainment company pulling out of Netflix to start their own service, or in some cases, multiple services. Warner Bros. has put all their classic cartoons (including Hanna-Barbera and MGM content) on the Boomerang app, and they intend to release another app for all their DC Comics content. And if one wants to watch Doctor Who on streaming, one has to pay Britbox for the classic stuff and Amazon Prime for the new stuff.
Disney has already announced that they’re going to have a separate streaming service for ESPN content. If they have a separate service for animated classics, and a separate service for Marvel, and one for Lucasfilm, Pixar, etc., people are not going to go for that.
Part of what’s great about Netflix is its affordability. But studios seem to think that if we’ll pay Netflix $8 a month, we’ll be willing to pay them $40 a month for multiple different mini-Netflixes. That’s an incorrect assumption.
This strategy may drive some consumers back to physical media, which may in fact be part of the goal of the studios. Even though the rest of the planet moved on to streaming media 10-ish years ago, I’ve seen multiple doom-and-gloom articles from Hollywood experts about how the industry is doomed if consumers don’t keep buying physical media (ignoring the many decades in which the industry did just fine without that).
Nonetheless, having said all that, if enough companies do pull out of Netflix, it may become worth my while to invest our $8 a month in one of these other companies. Much of what my family watches comes from one of Disney’s many divisions; in addition to what’s mentioned above, my kids are big fans of anime from Studio Ghibli, which has been distributed by Disney for a long time. While I don’t want to jump ship — I’d rather pay Netflix a little more to have more content — there may come a point where loyalty to them doesn’t make sense.
I’d also be interested if the Disney streaming service has multiple classic versions of characters instead of just the latest version. For instance, if they have just the new DuckTales and the latest version of Spider-Man, that doesn’t seem very interesting to me. But if they have those in addition to the old DuckTales and the ’90s Spider-Man and so forth, that could be fun. I would also be excited if they would finally release all episodes of The Muppet Show. (The DVDs stopped after Season 3, leaving two seasons unreleased.) They would need to dig in their archives a bit and come up with interesting things.
Anyway, the industry continues to change and evolve, and it’s fascinating to watch the permutations.