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READY PLAYER ONE Drops 1st Trailer

By Tom Holste

Jul. 24, 2017

Over a year ago, I wrote an article about the upcoming film adaptation of the novel Ready Player One by Ernie Cline. To my surprise, it’s become the most “Liked” post I’ve made, and I’ve gotten more follows on my blog due to that than anything else!

For those unfamiliar with the source material, the novel is about a young man living in a future Earth where everything has deteriorated so much that the only escape is into a virtual reality “OASIS” where people can be whoever they want to be, and can have whatever they want to have, including their favorite pop culture icons. So, for instance, if you want to look like Batman and fly the Millennium Falcon, you can do that.

Cline’s novel is clever and fast-paced, but I figured with all the different intellectual properties from different companies mentioned, this film would be impossible to make. When Steven Spielberg stepped into the director’s chair, though, the film’s development really started to move forward. Spielberg is one of the few people in Hollywood that could make such a project happen; in fact, he already got multiple companies to work together for the animation extravaganza Who Framed Roger Rabbit (which he produced and Robert Zemeckis directed)That film met with such success and acclaim, it’s not surprising that studios would be willing to trust his instincts with this film as well.

(Also worth noting is that, when the novel came out, we hadn’t seen such universe-jumping franchises as The LEGO Movie or LEGO Dimensions yet, which is why I found such an onscreen mashup unlikely at the time.)

With such a high level of enthusiasm for the project, it’s only natural to share the first trailer for the film here:

A few random thoughts:

–While many different properties are indeed featured in the clips, naturally Warner Bros. put their properties front and center in the trailer. WB owns The Iron Giant, perhaps the licensed character that gets the most screen time in the trailer; DC Comics-owned characters (Harley Quinn and Deadshot) walk through one scene; and at another point Freddy Krueger (whose films were released through Warner-owned New Line Cinema) is also clearly visible.

There are cameos from the DeLorean from Back to the Future (Universal) and the van from The A-Team (Universal again, although Fox did the movie adaptation), but they’re basically blink-and-you’ll-miss-it moments. (I’m not saying that the trailer doesn’t feature many non-Warner properties, just that these stood out to me more, and I actually had to go and look up articles to find out what was in the trailer.)

Non-Warner Bros. characters and stories may still feature heavily in the completed film; I recall that the 1983 MGM-owned WarGames featured significantly into the plot, and I believe that Voltron was present in the climax, as were some TIE Fighters. But it’s not surprising that the marketing focuses more on the in-house stuff.

Also, I expect that any non-Warner property that’s not absolutely essential to the plot (or anything that they couldn’t get the rights to) will get substituted with something else in the final film.

–Is it just me, or is it really weird to see Freddy Krueger in a Steven Spielberg movie? It’s not wrong or anything; it just seems odd for some reason that I can’t put my finger on.

–It’s been interesting to see the fairly recent shift in storytelling tastes. For a long time, crossovers within a company or on a TV network were common. There were a ton of Hanna-Barbera projects where Yogi Bear met up with Scooby-Doo and the Flintstones and other H-B characters; Magnum P.I. wound up on an episode of Murder, She Wrote; Paul Reiser’s character from Mad About You once showed up at the apartment of Kramer from Seinfeld; and so on.

As time went on, these crossovers began to feel more and more like lame cash grabs without much story justification. And so a lot of TV shows and movies only took place within their respective fictional universes, with creators going out of their way to define why other characters wouldn’t work within the consistency of the universe. (In an interview about the first live-action Scooby-Doo movie, screenwriter James Gunn said that Grape Ape shouldn’t be able to casually exist next to Scooby: “This Mystery Inc. might freak out if they saw Grape Ape and try to pull his head off, thinking it was a mask.”)

However, possibly due to the rise of social media, where we’re used to scrolling through our feed and seeing a Lord of the Rings meme followed by a SpongeBob meme, audiences seem ready to accept crossovers again, and if the reception to Cline’s novel — as well as the aforementioned LEGO productions — is any indication, the idea even gets them very excited.

–Since John Williams ran into scheduling conflicts, composer Alan Silvestri has stepped up to the plate. As much as I love Williams’ work, Silvestri is pretty exciting to have on board. Silvestri’s work includes Back to the Future, Who Framed Roger Rabbit, Forrest Gump and The Avengers. Since we know at least the DeLorean appears in the film, expect Silvestri to work in a reference to this and possibly other franchises in the music.

–The movie looks visually stunning, and I actually probably would be excited for this film based on the story alone even if it wasn’t this huge mashup (although that is a huge selling point for me). And that really is the best way to go: The movie needs to function as a satisfying story in and of itself, or eventually the novelty will wear off.

Anyway, this first trailer is a rousing success!

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