Tag Archives: warner bros

Hollywood: The Department of Redundancy Department

Part 2 of my series “Everything Old is Old Again”

By Tom Holste

Feb. 16, 2016

In my previous column, I talked about how the word “reboot” gets misused by many in the media. However, even when the word is used right, it’s symptomatic of a larger problem: a lack of original ideas coming out of Hollywood.

The X-Files has come back to TV, and the similarly eerie show Twin Peaks is on the way. Last year saw three different film series hit their seventh installment (Rocky, Star Wars, and Fast & Furious). Jurassic Park and Mad Max got their first new movies in ages. Ghostbusters has a female-centric reboot heading our way later this year. New installments of the Predator and Alien franchises are in active development.

All of these shows and movies at least have dedicated fan bases. But when Netflix announced that it was producing a new Full House series, my reaction was: Who ever even asked for that?

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“This February: Joey will have to Cut. It. Out…one last time!”

 

In fact, I just saw a preview for Kindergarten Cop 2 with Dolph Lundgren, coming 26 years after the original. I had to double-check with a Google search to make sure this wasn’t just a FunnyOrDie.com parody.

Mind you, the concept of recycling ideas is nothing new. For instance, most of Shakespeare’s plays were stories that the audience already knew. And I distinctly remember Johnny Carson doing a routine about all the sequels coming out in the late ‘80s and early ‘90s, a time in filmmaking history that’s now greatly revered. But even with all that being said, there seems to be even less fresh material than ever before.

However, there’s a new, somewhat ironic problem: Many of these rehashes are not only popular but quite well made. Star Wars, Jurassic World and Fast & Furious 7 broke many all-time box office records, and they were highly praised by critics as well. Mad Max: Fury Road was so well-received that it got a nomination for a Best Picture Oscar. Creed (the Rocky spin-off) was adored by critics and snagged an Oscar nomination for Sylvester Stallone for playing a character he’s played six other times already.

Compare this to the late ‘90s, when Hollywood gave us reboots of Lost in Space, Godzilla, Wild Wild West, and even the old British TV spy series The Avengers. Some of them were popular (while others were not), but all of them were despised by critics and fans. None of them got a sequel. At the time, this situation seemed like the worst thing that could happen to cinema.

But now we have the ironic problem I mentioned earlier: When the sequels are this popular and this acclaimed and loved by fans, what possible incentive could studios have to keep trying new things?

In fact, last year Warner Bros. released a new movie from the Wachowski brothers (whose biggest claim to fame is The Matrix) called Jupiter Ascending. The movie boasted an original script and had some eye-catching visuals in its trailer, but the critics savaged it and audiences stayed away. I haven’t seen the film myself either; maybe it genuinely is that bad. But isn’t it heartbreaking that the studio tried to give people what they say they wanted only to have it blow up in their face? Now, you can bet that Warner Bros. has learned its lesson, and you can fully expect another dozen Hobbit and Batman sequels.

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Audience: “We’re sick of all these retreads.” Hollywood: “OK, here’s a movie with an original script.” Audience: “Kill it! Kill it with fire!”

In my next column (coming soon), I look at one particular set of reboots on the horizon.

 

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READY PLAYER ONE Won’t Be Ready Until 2018

By Tom Holste

Feb. 10, 2016

Box Office Mojo has reported that Warner Bros. is moving the release date of the Steven Spielberg movie Ready Player One from December 1, 2017 to March 30, 2018. This move comes in the wake of Disney moving Star Wars Episode VIII from May 26, 2017 to the December date previously occupied by the Spielberg film.

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(Darth Vader voice) “Even your high-profile Spielberg movie is insignificant compared to the power of a STAR WARS sequel.”

The fact that Warner Bros. moved the date of their movie away from Star Wars is not surprising at all. The fact that they moved it to March does say a lot about the current trend in big-ticket movies away from traditional dates.

Previously, big movies were only released in the summer or around the holidays. Spring and fall used to be seasons for studios to release movies that might have a harder time finding an audience (sci-fi films without big-name actors, or quirky comedies from overseas). But Batman v. Superman: Dawn of Justice (also by Warner Bros.) is being released in March, and now Ready Player One — based on a best-selling book that’s loaded with nostalgia and geek references, and directed by probably the most famous filmmaker living today — is also getting a spring release. Neither of these movies sound like they would have a hard time attracting an audience. 

What this move seems to reveal is that release dates are becoming less important overall to studios than they used to be. The prevailing thought used to be that people who might not care that much about something like Batman would still take a chance on his new movie if it was released during a vacation season when people head to the theater without much thought beforehand as to what they want to see. While the hardcore fans can almost always be counted on to show up for their favorite franchise, the people who don’t think that much about it can’t be expected to show up if it’s not convenient for them.

But now the rules are changing. While no one wants to open against Star Wars, the playing field is pretty much wide open otherwise. Batman is such a big property that Warner Bros. knows that they could release the movie on a cold Tuesday afternoon in February, and audiences will sell out the theaters in advance.

To put it another way, if you’re excited about Batman v. Superman, the fact that it’s not being released in June is not going to stop you from seeing it. And if you’re not interested, releasing the movie at a different time is not going to convince you otherwise.